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Success Story

LinkedIn Talent Solutions

LinkedIn Jobs is a powerful platform for businesses to reach and connect with qualified candidates. LinkedIn is the world’s largest professional network, with over 830 million members in over 200 countries.

The Challenge:  With increased competition from other online recruiting platforms including Indeed, Monster, and CareerBuilder, LinkedIn needed to align integrated content with their core advertising message to remain top of mind in the category.

Solution:  The Locked On College Network conceived a weekly College Recruiting segment covering College Football and Basketball across our 61+ daily shows.  With the advent of the transfer portal and NIL in college sports, this integrated sponsorship created the perfect match to help counter LinkedIn’s competitive marketing challenges.

 

Results:  Now into the second full year of the partnership, LinkedIn attributes a significant increase in the number of qualified large & small business leads generated through the Locked On College Network and the college recruiting sponsorship.
“The Locked On College recruiting sponsorship has been effective and is contributing to our client’s growth, and we plan to continue using it in the future. We are confident that it will continue to help us to achieve our client’s business goals.” – Veritone Media